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Profitability analytics SaaS · EVF II

Profit Inc

Fort Worth, United StatesWebsite

SaaS-based fintech app that delivers insightful and actionable analysis to clearly reveal the profitability of each customer and offering.

Profit Inc delivers profit optimization strategy and financial intelligence designed to improve margins, strengthen cash flow, and increase long-term business value. The company turns complex business data into clear, actionable insight so leaders can identify risk, capture opportunity, and drive consistent results. Its offerings include ProfitPulse, a recurring monthly financial vital-signs check that monitors valuation, benchmarks, and risks; Profit360, a deep net-profit-level analysis that pinpoints exactly what is driving profit and what is dragging it down; and ProfitRevive, a specialized turnaround and loan-restructuring service to restore financial health.

Profit Inc serves business owners, advisors and accountants, banks and lenders, and M&A and private equity firms in the lower-middle market, across industries such as logistics, contracted services, construction, technology and telecommunications, and healthcare. Its methodology grew out of proprietary profitability and value analysis frameworks honed in elite consulting and investment banking work, including at Boston Consulting Group and in private equity, and was formally launched as a platform in the 2021-2024 period. The company is headquartered in Fort Worth, Texas.

The founding team

Mark Crumblish

CEO and Co-Founder

Wade Myers

Co-Founder and Chairman

Alex Petrin

Co-Founder, Chief Product Officer

Megan J Whitlock

Strategic Director, US Markets

Tawnya Bond

Strategic Director, Global Markets